Technologies with a purpose
At heart, we are designers. We make artifacts that empower people. We turn complicated things into accessible, desirable things, for the majority and for the greater good.
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One of our main activities has to do with making tools, and giving the chance to non-specialists to realize things they would have never thought they could make by themselves.
Tools for artists and enthusiasts, tools to play music, create images, interpret movement. Tools for small kids, tools for big kids.
It's very often that there is no better way to design a creative tool than to use tangible interaction principles. As an example, we've created a now famous family of controllers known as the Tapioca Toys.